Affiliate Programs for Bloggers: Top Picks to Boost Your Earnings

Affiliate marketing offers a viable income stream for bloggers like you. By partnering with companies and promoting their products or services, you can earn commissions on sales or leads generated through your blog.

With many affiliate programs available, choosing the right ones that resonate with your audience and align with your niche is essential.

By selecting high-quality programs, you can increase your revenue potential and maintain your blog’s credibility and trustworthiness among your readers.

As you embark on your affiliate marketing journey, it’s crucial to understand the basics and adopt best practices to maximize your earning potential. In this article, we’ll explore some of the top affiliate programs for bloggers and share tips on promoting them on your blog effectively.

Basics of Affiliate Programs for Bloggers

Affiliate programs offer bloggers an opportunity to earn income from promoting products and services on their websites or social media platforms. This section will guide you through the fundamentals of affiliate marketing, commission structures, rules, and disclosures.

Affiliate Marketing

Affiliate marketing involves partnering with brands to receive a commission for promoting their products or services on your blog.

As a blogger, you can join affiliate programs and promote products that align with your niche and audience. By doing so, you can grow your blog’s income while providing value to your readers.


Affiliate programs offer different commission structures. Some pay a fixed amount per sale, while others provide a percentage based on the total sale amount.

For instance, the Amazon Associates program offers a commission rate that varies from 1% to 10% of the product’s price.

Understanding the commission structure and affiliate commission rate before joining an affiliate program is essential. This way, you can determine if the earnings potential aligns with your blogging goals.

Rules and Disclosures

When participating in affiliate programs, following the rules and guidelines set by the program and any applicable laws or regulations is crucial.

For example, you must disclose your affiliate relationships to your readers in compliance with the Federal Trade Commission (FTC).

It’s important to read and understand the terms and conditions of each affiliate program you join. Adhering to these rules can help you build trust with your readers and maintain a positive relationship with the brands you promote.

In conclusion, successful affiliate marketing requires selecting the right affiliate programs, understanding commission structures, and following rules and disclosures.

Top Affiliate Programs for Bloggers

In this section, we’ll discuss some of the top affiliate programs you can join as a blogger to monetize your website and earn passive income.

These programs are well-known for their great commission rates, wide range of products, and reliable support.


ShareASale is a popular choice among bloggers for its ease of use and extensive selection of merchants to partner with.

With ShareASale, you can access over 4,500 merchants offering various products and services in niches such as fashion, home goods, and tech. Their intuitive dashboard makes tracking your traffic and sales effortless, and their responsive support team ensures your success.

CJ Affiliate

CJ Affiliate (formerly known as Commission Junction) is another well-established affiliate network that hosts a diverse range of merchants, including many leading brands.

Adding CJ Affiliate to your monetization strategy can provide access to high-quality advertisers who value SEO and content marketing expertise. You can leverage their advanced tracking and reporting features to optimize performance as you drive traffic and convert sales for your chosen partners.


Is your blog focused on crafts, handmade products, or unique gifts? Then the Etsy Affiliate Program may be the right fit for your niche. By joining Etsy’s affiliate program, you can promote products from millions of sellers on their platform.

You earn a commission on each sale you generate while sharing your love for creativity and small businesses with your readers.

Amazon Associates

The Amazon Associates program is an excellent choice for bloggers of any niche, as Amazon offers an extensive range of products available for promotion.

With Amazon Associates, you can choose the products that fit your content and target audience and earn a commission on qualifying purchases your readers make. Their easy-to-use tools simplify creating custom affiliate links and tracking your earnings.


Fashion and lifestyle bloggers note that RewardStyle caters specifically to your niche, providing access to affiliate partnerships with premier brands and retailers.

As a part of RewardStyle, you can create shoppable links, making it effortless for your readers to purchase products you recommend. The platform also offers valuable analytics, providing insights to help you grow and monetize your blog.

With these top affiliate programs at your disposal, you’re well on your way to monetizing your blog and generating passive income.

Each program offers unique benefits, so choose the one(s) that best aligns with your content and readers’ interests. Remember to disclose affiliate partnerships to maintain transparency with your audience.

Earning Potential and Commission Structures

As an affiliate marketer, it’s essential to understand the different factors that can impact your earnings. This section discusses four key components: commission rate, average order value, cookie duration, and recurring commissions.

Commission Rate

Your commission rate is the percentage of the sale price you’ll receive as the publisher. This can vary greatly depending on the affiliate program you join. For example, Codable’s affiliate program offers a 50% commission, while the Bluehost affiliate program provides one-time payouts at $65+.

Consider the commission rate when choosing an affiliate program, as it significantly affects your overall earning potential.

Average Order Value

Average order value (AOV) refers to the average amount a customer spends in a single transaction. A higher AOV usually means more revenue for you as the publisher. Promoting products or services with high AOVs’ll maximize your earnings from each sale.

For example, the HubSpot affiliate program has the option to earn a 100% commission on the first month’s revenue, which can lead to significant earnings if you’re promoting their higher-priced plans.

Cookie Duration

Cookie duration is the time after a customer clicks on your affiliate link, during which any purchases they make will be attributed to you as the publisher. This is crucial because longer cookie durations allow more time to earn a commission from a single click.

For example, the HubSpot affiliate program provides a 90-day cookie life, meaning you’ll earn a commission on any purchases a customer makes within 90 days of clicking your link.

Recurring Commissions

Some affiliate programs offer recurring commissions, meaning you’ll continue to earn a percentage of a customer’s payment for the duration of their subscription or service rather than just receiving a one-time fee. This option can be attractive as it provides steady, ongoing revenue streams.

For instance, the HubSpot affiliate program offers a 15% recurring commission structure, benefiting you from long-term customer relationships.

Niche-Specific Affiliate Programs

Finding the right affiliate program for your niche is essential for success. This section explores niche-specific affiliate programs suitable for various blogging niches, including travel, fashion, food, lifestyle, finance, and technology.


In the travel niche, you can partner with well-known platforms like TripAdvisor and Expedia to earn commissions. You can also explore other reputable affiliate programs such as These programs offer commissions for bookings made through your affiliate links, providing you with a passive income source.


The LinkShare network is popular for fashion bloggers, featuring well-known retailers like ASOS, Nordstrom, and Birchbox. By joining this network, you’ll have access to a wide range of fashion and beauty retailer affiliate programs, allowing you to promote various products and earn commissions on sales.


Food bloggers can benefit from affiliate programs such as Blue Apron and Green Chef, which focus on meal delivery services. Additionally, you can join networks like Amazon Associates to promote kitchen appliances and cooking tools or Thrive Market for healthy, organic food options.


Lifestyle bloggers have various affiliate programs, depending on their content focus. You can promote subscription boxes like FabFitFun or partner with wellness-focused platforms such as Vital Proteins and iHerb to earn commissions on health and wellness products.


Finance bloggers can join affiliate programs like Bankrate and QuickBooks that offer a variety of financial products and services. Additionally, consider partnering with personal finance tools like Awin or ShareASale to promote investment platforms, credit cards, and other money management solutions.


Technology bloggers can benefit from affiliate programs offered by companies like AMDApple, and Microsoft. Additionally, partnering with web hosting platforms like Bluehost and SiteGround can provide attractive commission rates for bloggers in the tech niche.

Related: Squarespace vs WordPress for Blogging (2023 Guide)

Affiliate Programs for Web Hosting and Website Builders

As a blogger, partnering with web hosting and website builder affiliate programs can provide substantial revenue. The following options are among the best for WordPress-focused bloggers wanting to monetize their websites.


Bluehost is a popular web hosting provider, especially for WordPress users. By joining their affiliate program, you can earn commissions on every new customer you refer. Bluehost offers a straightforward process to sign up and promote its services to your audience.

Their affiliate program runs on the ShareASale network, making integrating with your existing affiliate partnerships easy. Plus, they provide promotional tools and dedicated support to help you succeed.


Another web hosting provider to consider is Cloudways. Their managed cloud hosting platform is ideal for bloggers looking to scale their websites. As an affiliate, you can benefit from tiered commission structures, ranging from one-time to recurring payouts.

Cloudways provides affiliates with resources, tracking tools, and personalized assistance to help you maximize your earnings from their program.


If you prefer managed WordPress hosting, BigScoots is a provider worth considering. They offer premium hosting services alongside a competitive affiliate program. You can earn up to 90% in commissions for each sale you refer.

BigScoots manages its affiliate program in-house, providing direct support and customized marketing materials to help you effectively promote its services.

WP Engine

WP Engine is a well-known managed WordPress hosting provider that caters to businesses and professional bloggers. Their affiliate program runs through ShareASale, making tracking your progress and managing commissions easy.

You can earn up to $200 for each new customer you refer, with bonuses available for referring multiple customers in a month. They also offer a 180-day cookie duration, giving you ample opportunity to convert leads into sales.

By exploring these affiliate programs for web hosting and website builders, you can expand your monetization opportunities and boost your earnings as a blogger.

Affiliate Programs for E-Commerce and Email Marketing


BigCommerce is a popular e-commerce platform that offers an affiliate program for bloggers like you. By joining the BigCommerce affiliate program, you can promote their platform on your blog and earn commissions on each referral sale.

BigCommerce is perfect for selling online courses, digital products, or physical goods. Their platform integrates seamlessly with email marketing tools like AWeber, GetResponse, and other popular tools such as Amazon Associates and Shopify.

Benefits of joining the BigCommerce affiliate program include:

  • Generous commission rates 
  • Long cookie duration
  • Dedicated affiliate support


Email marketing plays a crucial role in the success of many online businesses, and AWeber is a popular choice among bloggers for managing their email marketing campaigns.

The AWeber affiliate program allows you to earn a recurring commission for each customer you refer.

As an AWeber affiliate, you can promote their email marketing services on your blog and help your readers enhance their e-commerce business.

AWeber integrates with e-commerce platforms like Shopify, BigCommerce, and Amazon Associates to appeal to potential customers even more.

Some benefits of becoming an AWeber affiliate include:

  • Recurring commissions
  • High conversion rates
  • Quality marketing materials and resources


Another great email marketing solution for e-commerce businesses is GetResponse. By joining their affiliate program, you can earn a 33% recurring commission or $100 on paid accounts, depending on your choice.

GetResponse offers a comprehensive suite of tools for creating and managing successful email marketing campaigns.

Their platform integrates with popular e-commerce platforms like Shopify, Amazon Associates, and BigCommerce, making it a perfect choice for bloggers promoting online courses or e-commerce solutions.

Joining the GetResponse affiliate program comes with benefits like:

  • Flexible commission options
  • Real-time tracking and reporting
  • Wide range of promotional materials

Affiliate Programs for Online Courses and Digital Products

As a blogger, promoting online courses and digital products can be a profitable way to monetize your content. This section will review four popular affiliate programs in this niche: Teachable, Thinkific, Coursera, and Kajabi.


Teachable is a popular platform where creators can build and sell online courses. As an affiliate, you can earn a 30% commission on recurring revenue for the customer’s lifetime. As long as your referral stays with Teachable, you’ll continue to earn passive income.

Teachable provides marketing materials, dedicated affiliate support, and real-time tracking for your affiliate links.

It’s a solid choice for bloggers in the e-learning niche and those focused on entrepreneurship and personal development.


Another platform to consider is Thinkific, allowing creators to build and sell online courses. Their affiliate program offers a 20% recurring commission on all paid plans for the customer’s lifetime and a 90-day cookie duration.

Thinkific gives you access to promotional materials, an affiliate dashboard, and a supportive team to help you succeed as an affiliate. This program is well-suited for bloggers in the education and personal growth niches.


Coursera is a well-known platform offering thousands of online courses from top universities and institutions worldwide. By joining their affiliate program, you can earn 20% and 45% commissions for each course or specialization your referrals purchase.

As a Coursera affiliate, you’ll have access to an extensive library of promotional materials and a user-friendly tracking system. Coursera is an excellent option for running a blog focused on higher education, professional development, or industry-specific skills.

Affiliate Programs for Marketing Tools and Services

This section explores some popular affiliate programs available for marketing tools and services. These programs offer you an excellent opportunity to earn commissions by promoting valuable products to help your audience grow online businesses.


Leadpages is a leading landing page builder that enables users to create high-converting landing pages and websites. By joining the Leadpages affiliate program, you can earn a 30% recurring commission on all sales you refer to their platform.

Leadpages offers an extensive library of customizable templates, A/B testing capabilities, integrations with popular email marketing tools, and more, making it an attractive option for bloggers in the online marketing space.


Jasper.AI is an AI-powered copywriting assistant that helps users create high-quality content quickly and efficiently. Bloggers focusing on online marketing can benefit from promoting Jasper.AI as an essential tool for content creation. By becoming a Jasper.AI affiliate, you can earn up to 30% recurring commission for every paid user you refer to their platform. In addition, you’ll gain access to Jasper.AI’s promotional materials and support, making it easy to market the tool to your audience.

There are several other marketing tools and services with affiliate programs that you can explore, such as:

  • Elementor – A powerful drag-and-drop page builder for WordPress, offering up to 50% commission for affiliates.

  • SEMrush – A comprehensive SEO toolkit with an affiliate program that offers up to 40% recurring commission.

  • HubSpot – An all-in-one inbound marketing platform with an affiliate program that provides commissions between $250 and $1,000 per sale.

  • Instapage – A landing page builder similar to Leadpages, offering affiliates a 30% lifetime revenue share.

  • Adobe – Creator of widely used design tools like Photoshop and Illustrator, with an affiliate program that pays up to 85% commission on the first month’s payment.

These affiliate programs can be an excellent source of income for bloggers in the marketing niche while providing valuable resources to your audience. Choose the tools and services that align with your expertise and audience needs to ensure the best results.

Related: How to Blog Anonymously and Why You Should

Monetizing Blog Traffic with Affiliate Programs

You can significantly benefit from monetizing your traffic through affiliate programs as a blogger. By promoting the products and services that are relevant to your target audience, you can generate a steady income stream. In this section, we’ll cover four effective strategies to promote your chosen affiliate programs:

SEO and Targeting

Optimizing your content for search engines (SEO) helps attract organic traffic interested in your niche. By targeting the right keywords related to your affiliate programs, you can drive more visitors to your blog who are likely to make a purchase. Utilize tools like SEMrush to perform keyword research and optimize your content accordingly.

Social Media Promotion

Engaging with your target audience on social media platforms is another effective way to promote your affiliate links. Regularly share valuable content and interact with your followers to build trust and credibility. Use Influencer partnerships to leverage their audience for promoting your affiliate programs.

Email Marketing

Building an email list lets you communicate directly with your target audience, informing them about new content, product recommendations, and special offers.

Use email marketing tools like ConvertKit or AWeber to segment your subscribers and create personalized messages that include your affiliate links in a relevant and helpful way.

Influencer Partnerships

Collaborating with influencers in your niche can enhance your reach and credibility. Reach out to influencers who resonate with your content and are genuinely interested in the products you are promoting.

Offer them value by providing high-quality content or services in exchange for sharing your affiliate links.

When selecting affiliate programs to promote, consider tools like Astra and OptimizePress that are popular within the blogging community. Remember that the key to successful monetization is providing genuine value to your readers and promoting products you trust and believe in.

Related: 11 Reasons Why Your Blog Posts Aren’t Ranking on Google

Payment and Tracking in Affiliate Programs

As a blogger participating in affiliate programs, understanding how payments and tracking work is essential to make the most of your earnings.

This section will discuss different aspects of payments and tracking, including payment methods, cookies and tracking, and earnings and ROI.

Payment Methods

Each affiliate program has its preferred payment method. Some standard techniques you might encounter include:

  • Direct deposit
  • PayPal
  • Check
  • Wire transfers

Before joining an affiliate program, make sure you understand and have access to the offered payment methods to avoid any delays or complications in receiving your earnings.

Cookies and Tracking

Affiliate programs use cookies to track and attribute conversions to the correct affiliate. When visitors click on your affiliate link, a cookie is stored on their device, keeping track of the site they were referred from.

Most programs have a cookie duration, a specific period within which purchases or conversions the user makes will be credited to you.

Cookie durations can vary between programs, so knowing the specific duration for each program, you join is crucial. This information is typically available in the program’s terms and conditions. Longer cookie durations are preferable since they give you more time to earn commissions from a referred user.

Earnings and ROI

Affiliate marketing can provide a passive income source, as you can continue to earn commissions for as long as your affiliate links generate traffic and conversions.

However, the earnings from different programs can vary significantly, influenced by factors like commission rates, product prices, and conversion rates.

To maximize your return on investment (ROI), promote high-quality products and services relevant to your audience, offering competitive commission rates and good conversion potential.

Additionally, investing time and effort into creating valuable content to promote your affiliate products will help you build trust with your audience, leading to better conversions and higher earnings.

Affiliate Programs for Beginners and Experts

New Bloggers

As a new blogger, you should focus on affiliate programs that are easy to join and provide great support. Amazon Associates and Etsy are excellent starting points.

These platforms offer a wide range of products, allowing you to experiment and find the best niche for your blog. They also provide reliable support and resources to help you increase your ROI and monetize your content effectively.

Veteran Bloggers

As a veteran blogger with an established viewer base, you should aim for higher-paying, cost-per-action (CPA) affiliate programs. This will maximize your earnings based on your audience’s engagement.

Some popular choices include ConvertKit or SEMrush, which are tailored to reach creators and digital marketers.

Exclusive Access

Look for affiliate programs that offer exclusive access to products or services as an added benefit. For instance, partnering with beauty brands like Ulta allows you to try the latest beauty products and share your opinions with your audience.

This strengthens your connection with your readers and makes your content more relatable and trustworthy as you provide first-hand experiences and insights.

Monthly Commissions

Focus on affiliate programs that provide monthly commissions to create a consistent revenue stream. This type of program typically involves promoting subscription-based services or memberships.

To get started, consider promoting tools like AWeber or Teachable, which offer email marketing solutions and online course platforms.

When selecting affiliate programs, consider the following factors:

  • Relevance: Ensure your chosen programs align with your blog’s niche and audience.

  • Commission structures: Opt for programs with higher-paying and recurring commissions.

  • Support and resources: Select programs that offer support and resources to help promote your success.

Remember, choosing the right affiliate programs can be the key to success in monetizing your blog and creating a full-time income!

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